I’m sure you already know how much of an impact music has on any given video, whether it be for a commercial, a movie, a TV show, an educational video, etc. I’m also guessing you’ve visited YouTube in search for a song and might have found it hard to find a version that “works”. The reason is, YouTube’s Content Management System is constantly searching for music that has been uploaded illegally.
Want to know how they find this music? Here’s an example: an artist or producer gives the YouTube Content Management System a “fingerprint” of a song and then the system recognizes all of the songs with that fingerprint, or a similar fingerprint, that have been uploaded illegally. After they’ve found a song, they take action and one of those actions is to take the audio out of the video completely. That’s why it is necessary for all of the video producers out there to use music that is royalty-free (unless you want to pay for each use, have ads displayed surrounding your video, or get your videos blocked by YouTube).
In case you didn’t see the blog last week, I posted a video of the sensational “Gangnam Style” by PSY. This time, I found the music video without the song attached to it. In its place are the sounds of dancers making steps on the floor, kids playing outside, water splashing when there’s a pool scene, wind blowing on the models, horses making horse sounds, and so on. It’s pretty interesting – take a look/hear: Gangnam Style Without Music.
Hope everyone has a great week!